Every PPC marketer knows the value of landing page optimization, but very few of them actually know how to do it effectively. Contrary to the popular belief, optimizing your PPC landing page is not at all difficult if you follow a few simple steps. In fact, once you do it successfully for one campaign, it becomes a lot more easier for your other upcoming campaigns, giving you a better return on your investment each time. Whether you want to produce a landing page about the best spinner or any other niche, it is important which you focus on finding one of the most out of it.
PPC campaigns are all about high profits, and that is why you have to understand what you are doing and why. You will need to optimize and keep testing your PPC ads so you can get the greatest number of clicks at the lowest possible cost. The entire point of optimizing your landing page is to drive your visitors to your most desired response. Hopefully you will know what you want people to do, and then that becomes your goal with your campaign and your landing page. If you want to build your email list, then that is the purpose of your landing page. If the visitor does not immediately know what you want, then they will not know what they need to do.
Presenting an excellent design to your visitors will have a good effect. Landing pages must not be broken for anyone because it is not optimized for their resolution they choose to use. Be sure to do a cross browser check because many times sites and landing pages will appear differently. If that happens then you will lose that person because the effect is pretty bad. This and much more can lower your conversions, and they have to be remembered. Besides doing this, make sure your call to action is above the fold of your landing page. When your visitor lands on your page, they should see it right away. The above the fold area is the most prime piece of real estate. So ensure that you're focused on minimizing the actions on your instant article factory download landing page.
If your page loads slowly, then your AdWords CPC will be higher due to a lower quality score. You never want you page to load more than ten seconds, and five is probably too long. Shoot for something under five seconds, and you are sure to be just great. That is why you never use heavy graphics or scripts of any kind. We have seen the moving arrows pointing to the optin box, and that is fine to use.
It is possible to turn around a losing PPC campaign, but the only way is through optimization and attention. This type of optimization knowledge and experience can easily be put to use in any PPC campaign on any other platform. There you go! Straightforward to apply tips that can assist you to produce a greater the best spinner related landing page.
Monday, June 27, 2011
Make Your PPC Advertising Landing Pages Perform
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment